Contact Us Ilise Benun (201) 653-0783 ilise@marketing-mentor.com
Peleg Top (323) 202-4600 peleg@marketing-mentor.com
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Quick Tips from Marketing Mentor's Ilise Benun Biz Bits from Marketing Mentor's Peleg Top Find your market: trade associations
If you need help finding your market, this page has plenty of trade associations and resources that might help.
Articles
10 Things You Need to Know About Your Prospects (on FreelanceSwitch.com) How Much Is Your Time Worth? (at FunctionFox.com) How Not To Network (at Biznik.com) Will You Ignore the Stranger Next to You? (also at Biznik.com) Online Marketing Tools for Creative Pros (at CreativePro.com) A Week-to-Week Marketing Calendar (at HOWDesign.com) Can't Miss Marketing (or making the most of every message you send) Can You Read Me? (or constant contact with email newsletters) How to write tips (from Quick Online Marketing Tips) More articles (from www.artofselfpromotion.com) Small Business Owner's Guide to Blogs and E-Letters (at Early to Rise) A Simple Formula for Follow Up (at Freelance Switch) What To Do When a Prospective Client Doesn't Respond (at GraphicDefine.org) One-Page Marketing Plan Worksheet (at Guruknowledge.org)
Webcasts
View a few sample webcasts here:
And check out our other webcasts here:
Finding and Reaching the Right Prospects Controlling the Money Conversation with Clients Determining Your Client's Budget Before You Start Presenting Killer Proposals Do You Have What It Takes To Be A Successful Freelancer? Proposals 101 What's Working Right Now: Real-World First Hand Success Strategies What Should I Charge? You're a Freelancer, Now What? Get Rich in a Niche: Finding and Reaching the Right Prospects How to Create Your Own Marketing Machine How To Talk About Money: Especially in a Tricky Economy Confidently Closing the Sale
Favorite Newsletters
www.bly.com Bob Bly;s blog and ezine - a direct marketing perspective www.grokdotcom.com Bryan Eisenberg - a persuasive architecture perspective www.wdfm.com Larry Chase's Web Digest for Marketers www.BluePenguinDevelopment.com Michael Katz on email newsletters www.publicityhound.com Joan Stewart's publicity tips www.communicatrix-designs.com Focuses, the official newsletter of communicatrix - a fun read and full of resources
Client Newsletters
Designers: K&M Design K9 Design The Communicatrix Levinson Block Sharman Studios Lauri Baram, Panarama Design Bending Design Studio 22 Ormiga Design D*LSH Design
Copywriters: Conrad Winter John Cole Karen Zapp Patrice Robertie
Illustrators: Tim Goldman Tim Read, 5 Fingers Creative
Consultants and Coaches: Jezra Kaye, Communicate with Power and Ease Denise Lee Yohn Bob Oedy, Union Organizer Judith Kaye Graham Strategic Philanthropy
Websites we love
www.creativelatitude.com www.marketingsherpa.com www.clickz.com www.wordbiz.com www.marketingprofs.com www.smallbusinessadvocate.com www.creativebusiness.com www.freelancersunion.org
Small Business How-To Guides http://guides.wsj.com/small-business/ Interviews and Podcasts The Designer's Guide to Marketing and Pricing (excellent for non-designers too) Interview with Jim Blasingame on the Small Business Advocate Show Interview on Build Your Business Radio Interview with Bob Bly, copywriter Interview with Jody Gabourie (Do Your Pricing Problems Have Marketing Solutions?) Interview with Advertising Agency Jobs (The Art of Self Promotion) More interviews with Jim Blasingame from the Small Business Advocate
